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How to get more Google reviews for your clinic or dental practice
How clinics and dental practices can collect more Google reviews at reception, protect patient privacy, and reply to reviews without breaking confidentiality or Google's rules.
By uTapiT Team · Industry · 14 September 2026 (updated) · 6 min read
Patients research a clinic or dentist carefully before booking, and your Google rating and reviews carry a lot of weight in a health decision. You can collect far more reviews with a simple ask at reception — but healthcare has extra responsibilities around privacy, so it's worth doing carefully.
The best moment: at reception on the way out
After a positive visit, while the patient is at the front desk settling the bill or booking a follow-up, is the natural time to ask. A review link on the reception counter makes it a single tap.
Where to put the review link
- An NFC plate or card on the reception counter.
- On the appointment or follow-up card you hand the patient.
- In a general follow-up message after the visit.
Protect patient privacy
Never include health details
Keep every request completely general — 'how was your visit?' Never put a patient's name, condition or treatment into a message or a suggested review. Patients write their own words on Google; uTapiT's suggestions stay generic and never mention any health information.
Reply to reviews carefully
When you respond to a review publicly, never confirm that the person was your patient or mention their treatment — doing so can breach their confidentiality. Thank them in general terms and move any specifics to a private channel.
Stay within the rules
No incentives, no gating
Don't offer anything in exchange for a review — especially sensitive in healthcare — and don't screen patients so only happy ones are asked. Don't pressure patients to review while they're still at the clinic — offer the link and let them choose later. Ask everyone the same way.
Set it up
A reception plate carrying your review link, plus a simple, private ask, is all it takes. uTapiT provides the products and an honest one-tap flow that keeps patient details out of it.
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